Dash was proud to make its first entry into the U.S. market today with the launch of a new website for Medical Alley Association, formerly known as LifeScience Alley Association.

Based in Minneapolis, the Medical Alley Association is a state-based member organization serving the health technology community. They work to promote the corridor in Minnesota that is home to the world's most concentrated health technology cluster. The membership is made up of medical device, biopharmaceutical, diagnostic and digital health industry leaders.

We were proud to partner with Medical Alley for the launch of their rebranded website. We were committed to providing a mobile-friendly, intuitive site that would allow the association to better present and promote its content, from research articles to news releases. Medical Alley's communications team are now easily able to upload new articles on a daily basis and promote them in prominent areas across the website with only a few clicks.

Supported by our powerful back-end database, the new website makes it easier than ever for members to sign up, register for events, track payments and manage their contact details. With all of the association's activities handled in the Dash database – from event management to financial reporting – we aim to improve efficiency and enhance operations for the entire Medical Alley team. The database handles almost 10,000 member records, making this the largest association we have worked with to date.

The success of this project can be attributed to open communication and collaboration with the Medical Alley team – being in a different country couldn't stop us! 

Take a look at the new Medical Alley website here: www.medicalalley.org

For more information on how Dash can help your association, contact us.

About the Author

Holly McCluskey is the Communications and Marketing Manager at Dashboard. Dashboard is a 360 degree, customizable association management software solution. We don’t just build Dash—our operations staff use it every single day to manage the operations of 17 non-profit associations. Explore our site to find out more.